Packaging design & product development
Fantasiklubben
- Packaging design & product development
This freelance project focused on developing a complete packaging solution, from visual design and typography to the structural packaging file needed for production. The work also included budget considerations, USP development and brand positioning, helping shape both the product’s physical expression and its place in the market. Following a late name change, the identity was adapted and the logo integrated into the existing typographic system.
Agency:
Freelance project
My role within the project:
Developing the packaging solution and packaging design, including logo development and typography selection, as well as defining the USP and brand positioning. I also created the social media profile icon
A collection of images showcasing the packaging design. The images are sourced from the client’s Instagram page and used with permission.